You have been experiencing innovations with us for more than 100 years. The Electrolux company was founded in 1919 in Stockholm. Entrepreneur Axel Wenner-Gren founded a company that continues to follow his vision – innovation to improve the conditions and quality of life every day. Axel wasn’t even an inventor or an engineer, but he had a vision that he managed to realize with marketing and sales skills.

Innovation from the very beginning
Everything started from an idea when he saw the American Santo vacuum cleaner and saw the great potential that the product offered. In 1921, Elektrolux released its first model of a light vacuum cleaner (Model V) for households. With his skill, Axel Wenner-Gren introduced innovations not only in the production but also in the sale of Elekrolux products. By presenting the product in the household, selling it door to door, paying in installments… he made the products available to everyone. In the beginning, there was a vacuum cleaner, and a series of innovations continued in the following years – refrigerators, floor polishing devices, built-in refrigerators, washing machines… The secret of the future is hidden in our daily routine, that’s why we strive to improve and improve the everyday life of each individual.

What drives us?
The three driving forces that lead us through time and help to maintain a long tradition are:

Creating better, new experiences – experiences are all around us. In preparing the food we serve to our loved ones, in the care of our clothes, in the quality of the air we breathe or the water we drink. Our goal is to improve your everyday life with new, better experiences.
Constant improvement, pushing our own boundaries – we are ready to ask difficult questions. Where others see a problem, we find a solution to create a better tomorrow. Ideas are needed, but also courage for change.
sustainable operation, business – we are determined to be better every day. We strive to create smart solutions that will be available to everyone while respecting ethical norms and human rights.
We are looking for new desirable solutions that will ensure a pleasant and sustainable lifestyle for everyone. We strive to constantly improve the way we do business, internationally and together with our customers and partners because we want to be a driving force for the well-being of our planet. Elektolux is a company that creates a better tomorrow for every individual with its innovative solutions. In order to maintain our leading position as a world company for the production of small appliances, we offer you innovations in three areas that will improve the quality of your everyday life: new tastes, the best care of clothes and a healthy living environment.

Create wonderful flavors and healthy food for your loved ones with new culinary skills. The experience of creating and enjoying great bites of fresh, healthy and nutritionally rich food with minimal waste should be experienced by everyone.

Caring for our clothes so they stay like new for longer, retain their size and shape with minimal water and energy consumption is an imperative we strive for.

With our modern design products, create a home full of well-being where you can enjoy with loved ones and take care of each other by creating a healthy environment every day.

Cooking with intuition
Elektrolux cooking products offer a combination of superior design and the latest technical achievements. Choose a regular or induction plate to help you choose the right temperature for your dish. Quiet aspirators that will remove all unwanted odors from your home. Our ovens will add the right amount of steam to your dish and make it even more beautiful and delicious. Choose the microwave or stove that suits your needs. In our wide range, choose something to your taste and enjoy a new cooking experience.

Protect the quality of your food
Refrigerators and freezers from our offer will help you sustainably preserve the freshness and nutritional value of your food. Our products are made of recyclable materials, which together with energy efficiency and advanced technology make the best choice of your ally in preserving the quality of food in your home. Advanced air circulation systems that reach every corner, refrigerators with a special section for storing sensitive foods where you can regulate the humidity and many other performances that will reduce the amount of waste and keep the food fresh and juicy.

By caring for clothes, we protect the planet.
Give your clothes the best treatment so that they can enjoy their beauty and comfort for as long as possible. Look for the washing machine that best suits your needs. Whether you want to wash your favorite cotton t-shirt and jeans, or a woolen sweater, or even the softest silk blouse, Elektolux has an offer that can satisfy even the highest demands. By combining advanced technology and smart solutions, our washing machine will extend the life of your clothes and therefore reduce waste, which is becoming more and more worrisome every year.

Home cleanliness in a few easy steps
A large selection of Elektolux vacuum cleaners will make cleaning your home a pleasant task. The fast way of life and increasing air pollution contribute to the fact that cleaning the house is almost a daily obligation and time is getting less and less. In our wide range, choose the vacuum cleaner that best suits your needs. Robot, stick or classic vacuum cleaner, with or without a bag, the choice is yours.

Clean air as an imperative for every home
Apartment or house, small or large space, children’s room or office… the need of all these spaces is healthy air and a good climate inside it. With our air purifiers you can relax and enjoy. By constantly measuring existing conditions and promptly reacting to any change, it will make the air quality and you carefree.